The Mormon Advantage | National Review Online: "Thomas were trying to learn from the LDS experience how a countercultural minority can thrive and grow in order to learn lessons for counterinsurgency nation-building. Among their conclusions: Mormons do not convert by preaching. They do help ensure uniformity in what their church teaches by centralizing curriculum and materials, but these materials are used mostly to “preach to the converted.” Instead they focus on building social bonds, inviting the former stranger into a network of ever-growing belonging, before broaching theology or ideology. Preach incessantly to those in your pews, but reach out with love, affection, Boy Scouts, and practical help to the unconverted. It sounds a lot like the way the Catholic Church used to evangelize."
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